Matt McDonald is the founder of the Email Marketing Factory. He’s an experienced Digital Marketer who specializes in email marketing. He’s worked at The Discovery Channel, National Geographic, two tech startups and Inside Higher Ed. Throughout his career, his primary focus has been managing the email marketing campaigns on behalf of companies. Matt has managed email campaigns with millions of subscribers and has also built campaigns from the ground up. When it comes to email marketing, he knows his stuff. Strategy, design, coding, and analytics are all skills he has under his belt. You can learn more about Matt by viewing his LinkedIn profile here.